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Matt's Musings Blog Posts

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Blockchain and Advertising: Did We Just Become Best Friends?

In Matt's Musings, Advertising by Matt ChieraSeptember 11, 2017Leave a Comment

Blockchain is a complicated and ingenious technology – put simply, it’s an open, shared, massive decentralized database. Once data is added to a blockchain “ledger” this data can never be …

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Celebrating 3 Years in Business With Client Success Stories

In Matt's Musings by Matt ChieraJune 7, 20171 Comment

In 2017, Ice Nine Online celebrated 3 years in business. Looking back on the company, I weigh our successes by looking at the successes of our clients. Here are some …

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8 Practical Examples of How Businesses Can Benefit From Virtual Reality

In Matt's Musings, Augmented Reality, Web Business Tips by Matt ChieraApril 17, 20172 Comments

Over the past few years, Virtual Reality (VR) has gone from a futuristic “early-adopter” technology to an affordable technology that consumers can and do use. VR is expected to generate …

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My Top 5 Business Books – Matt Chiera

In Matt's Musings by Matt ChieraNovember 2, 2016

#5: The Pumpkin Plan, Mike Michalowicz I used this book as an initial guide when I started Ice Nine Online. The idea here is that you approach your business like a …

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Ice Nine Online & Google Event Recap: Mobile Madness

In Matt's Musings, Google Ads, Search Engine Optimization (SEO) by Matt ChieraOctober 1, 2016

Ice Nine Online hosted a Google Partners event on 9/28 at TechNexus in Chicago. We did a little networking, ate some Stan’s Donuts, and watched a live-stream presentation from Google’s …

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It’s here! The brand new Ice Nine Online website!

In Matt's Musings by Matt ChieraAugust 16, 2016

We’re thrilled to reveal our newly redesigned website for Ice Nine Online! We encourage you to explore our new website, featuring our new training sessions and information about our various …

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My Current Lead Generation Secret Weapon: Tidio Chat

In Matt's Musings, Web Design and Development by Matt ChieraMay 23, 2016

Every once in a while, I come across a marketing tool that astonishes me with its effectiveness and simplicity. Right now, Tidio Chat is it. Since installing Tidio Chat on …

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3 Surprises From My Visit To Google’s Headquarters

In Matt's Musings by Matt ChieraMay 18, 2016

For my ‘Nerdy 30’ birthday, I visited Google’s global headquarters in Mountain View, CA for a tour of Google’s campus. Google is famous for the amenities offered to their staff, …

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Ice Nine Online & Google Event Recap: Smarter Customer Insights

In Google Ads, Matt's Musings, Search Engine Optimization (SEO) by Matt ChieraMay 9, 2016

Ice Nine Online hosted a Google Partners Connect event on May 4th. The topic of the event was using smarter customer insights to improve your digital marketing. Below is a …

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5 Activities to Jump-Start Your Digital Marketing

In Digital Marketing Education, Matt's Musings by Matt ChieraApril 13, 2016

1. Perform keyword research over a minimum of 5,000 keywords to identify the ideal keywords for SEO optimizations and Google Ads targeting. Process: Log in to Google Ads > Tools …

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