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Search Engine Optimization (SEO) Blog Posts

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5 Technical SEO Tips for WordPress Websites in 2023

In Web Business Tips, Search Engine Optimization (SEO) by Matt ChieraAugust 3, 20229 Comments

WordPress is a great platform. It hasn’t become the dominant content management system on the web by accident – it has taken that place because it is powerful, versatile, and …

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Tactics: A Repeatable SEO Tactic to Get More Google Traffic to Your Website

In Search Engine Optimization (SEO) by Matt ChieraDecember 27, 2021Leave a Comment

Here’s a quick, easy, and repeatable process to get more Google traffic to your website: 1. Open Google Search Console for your website. 2. Go to the “Performance” tab. 3. …

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How to Build SEO Backlinks for B2B Companies

In Search Engine Optimization (SEO) by Matt ChieraOctober 27, 20214 Comments

There’s a lot to learn when it comes to SEO. If you allow yourself to go down a rabbit hole of ideas and opinions on this topic, you’ll be left …

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The Comprehensive Guide to Rebranding Your Company Online

In Digital Marketing Education, Web Business Tips, Marketing, Search Engine Optimization (SEO), Web Design and Development by Matt ChieraOctober 3, 20215 Comments

So you’ve decided to rebrand your company. To keep your SEO value, retain your audience, and not confuse your customers and staff there are a few things that need to …

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A Simple Explanation of Long-Tail Keywords

In Google Ads, Search Engine Optimization (SEO) by Matt ChieraAugust 1, 2021

Keywords are a key component of search marketing, but what is a long-tail keyword, and why are they important? First, a keyword (in the context of search engine optimization and …

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Why Googling Your Own Keywords Is Not a Good Indicator of Search Marketing Success

In Google Ads, Search Engine Optimization (SEO) by Matt ChieraJuly 2, 20211 Comment

It can be tempting to Google your own brand name – or keywords related to your business – to identify if you’re doing a good job of promoting your business …

Google Adds Regex to Google Search Console

In Matt's Musings, Search Engine Optimization (SEO) by Matt ChieraApril 8, 2021Leave a Comment

The addition of regex to Google Search Console is pretty nice, especially for companies who have brand names or products that can be typed in multiple ways e.g. using the …

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Step-by-Step: Optimizing Your Website for Voice Search

In Search Engine Optimization (SEO) by Matt ChieraNovember 28, 20182 Comments

Voice search is growing at an exponential rate – analysts predict that 50% of all online searches will be voice searches by the year 2020. Here’s a step-by-step process to …

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5 Review Websites Your Business Should Take Advantage Of

In Web Business Tips, Search Engine Optimization (SEO) by Matt ChieraMay 10, 2018

1. Glassdoor When someone searches for your company in Google, your Glassdoor listing likely shows up on the first page…if you have any reviews. A high Glassdoor rating helps for hiring, …

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Digital and SEO Trends in 2017

In Web Business Tips, Search Engine Optimization (SEO) by Matt ChieraJanuary 27, 20172 Comments

It’s already a new year, which means that if you aren’t refreshing your online properties year-round, now is the time for an update. Your customers are using new technology to …

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