The Google Campaign URL Builder is an important tool. It allows you to manually tag campaigns so that you can view their performance in Google Analytics. Note that you do not …
Why You Should Always “Own” Your Google Ads Account
I’ve been seeing a disturbing trend with digital marketing agencies: agencies “owning” their client’s Google Ads account. If the client fires the agency, the client loses ownership of their own …
Why Is The Google Map On My Website Broken?
You might have noticed that all of a sudden the Google Map on your website is broken. Google updated their Google Maps API and you now have to pay to …
The Comprehensive Guide to Rebranding Your Company Online
So you’ve decided to rebrand your company. In order to not lose your audience, keep your SEO value, and not confuse your customers and internal team there are a few …
Solution: LinkedIn’s Link Preview Metadata Caching Issue
Do you have a URL that you posted on LinkedIn, then later changed the metadata (e.g. post image, title tag, meta description), reposted, but the old metadata is still showing …
Learn Digital Marketing Really, Really Fast With The Primer App
There’s A LOT of digital marketing training content out there. It can get a bit overwhelming – who has time to keep up with EVERYTHING going on in our lightening-speed …
5 Review Websites Your Business Should Take Advantage Of
1. Glassdoor When someone searches for your company in Google, your Glassdoor listing likely shows up on the first page…if you have any reviews. A high Glassdoor rating helps for hiring, …
8 Practical Examples of How Businesses Can Benefit From Virtual Reality
Over the past few years, Virtual Reality (VR) has gone from a futuristic “early-adopter” technology to an affordable technology that consumers can and do use. VR is expected to generate …
Digital and SEO Trends in 2017
It’s already a new year, which means that if you aren’t refreshing your online properties year-round, now is the time for an update. Your customers are using new technology to …
The New YouTube Director iPhone App: Create Polished Promo Videos for Free
Video is huge right now. Facebook CEO Mark Zuckerberg has said he expects most of Facebook to be video by 2019. Video is the fastest growing online advertising category. But for …
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