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Web Business Tips Blog Posts

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JavaScript Code That Automatically Updates The © Year In Your Website’s Footer

In Web Business Tips by Matt ChieraJanuary 14, 2021Leave a Comment

We’re over two weeks into 2021 and I know some of you haven’t changed the © date in your website’s footer yet. Here’s a JavaScript snippet that automatically updates the …

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Questions to Ask a Digital Marketing Agency Before You Hire Them

In Web Business Tips, Matt's Musings by Matt ChieraNovember 2, 2020Leave a Comment

Recently, I’ve had quite a few introductory calls with prospective clients looking for digital marketing services. During these calls, I ask a lot of questions about the client’s business and …

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Why You Should Use Instagram for Your B2B Business

In Web Business Tips by Dora CzeczotkaSeptember 9, 2020Leave a Comment

Instagram is a gold mine for business-to-businesses. Since its inception in 2010, Instagram has grown exponentially and has over 1 billion monthly active users worldwide and over 107.2 million users …

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Photoshoot Shot List for a B2B Website

In Web Business Tips by Matt ChieraMarch 12, 2020Leave a Comment

Planning a photoshoot to update your B2B website and marketing materials? Here’s a shot list to get you going in the right direction: Confidence shots – “wonder woman” pose, dancing, …

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Why You Should Always “Own” Your Google Ads Account

In Google Ads, Web Business Tips, Matt's Musings by Matt ChieraFebruary 3, 20202 Comments

I’ve been seeing a disturbing trend with digital marketing agencies: agencies “owning” their client’s Google Ads account. If the client and agency part ways, the client loses ownership of their …

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The Quick and Easy Way to Set Up Contact Form Conversion Tracking

In Web Analytics, Web Business Tips by Matt ChieraJanuary 8, 2020Leave a Comment

Here’s a quick and easy way to set up contact form conversion tracking on your website via Google Analytics: 
 1. Create a new “thank you” page on your website. …

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What is WordPress Used For? Big Benefits for Small Businesses

In Web Business Tips, Web Design and Development by Matt ChieraOctober 23, 2019Leave a Comment

Today, having a website isn’t an option for businesses of any type or size—it’s a must-have. When consumers go online to look for information about products and services, the websites …

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The Comprehensive Guide to Rebranding Your Company Online

In Digital Marketing Education, Web Business Tips, Marketing, Search Engine Optimization (SEO), Web Design and Development by Matt ChieraSeptember 23, 20191 Comment

So you’ve decided to rebrand your company. To keep your SEO value, retain your audience, and not confuse your customers and staff there are a few things that need to …

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Should You Enable Smart Goals in Google Analytics?

In Web Analytics, Web Business Tips, Google Ads by Matt ChieraAugust 5, 2019Leave a Comment

I’ve had a few people ask me about whether or not they should enable “Smart Goals” in Google Analytics. Smart Goals were designed for Google Ads advertisers who don’t use …

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How to Clear Your Browser’s Cache

In Web Business Tips by Matt ChieraJune 29, 2019Leave a Comment

When you view a web page in your browser, the web page and its files are stored (cached) in your browser to make the page load quickly when you access …

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  • JavaScript Code That Automatically Updates The © Year In Your Website’s Footer
  • Recent Ice Nine Online Client Reviews
  • Questions to Ask a Digital Marketing Agency Before You Hire Them
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