Today, having a website isn’t an option for businesses of any type or size—it’s a must-have. When consumers go online to look for information about products and services, the websites …
Should You Enable Smart Goals in Google Analytics?
I’ve had a few people ask me about whether or not they should enable “Smart Goals” in Google Analytics. Smart Goals were designed for Google Ads advertisers who don’t use …
How to Clear Your Browser’s Cache
When you view a web page in your browser, the web page and its files are stored (cached) in your browser to make the page load quickly when you access …
Using Google Ads to Drive High-Value People to Your Blog
Do you have great content on your blog but are having trouble getting people to view it? I have a solution that’s worked very well for me to get high-value …
How To Use The Google Campaign URL Builder
The Google Campaign URL Builder is an important tool. It allows you to manually tag campaigns so that you can view their performance in Google Analytics. Note that you do not …
Why Is The Google Map On My Website Broken?
You might have noticed that all of a sudden the Google Map on your website is broken. Google updated their Google Maps API and you now have to pay to …
5 Review Websites Your Business Should Take Advantage Of
1. Glassdoor When someone searches for your company in Google, your Glassdoor listing likely shows up on the first page…if you have any reviews. A high Glassdoor rating helps for hiring, …
Solution: LinkedIn’s Link Preview Metadata Caching Issue
Do you have a URL that you posted on LinkedIn but the wrong metadata (e.g. post image, title tag, meta description) is showing up? This is due to how LinkedIn …
Learn Digital Marketing Really, Really Fast With The Primer App
There’s A LOT of digital marketing training content out there. It can get a bit overwhelming – who has time to keep up with EVERYTHING going on in our lightening-speed …
8 Practical Examples of How Businesses Can Benefit From Virtual Reality
Over the past few years, Virtual Reality (VR) has gone from a futuristic “early-adopter” technology to an affordable technology that consumers can and do use. VR is expected to generate …