Matt answers the question “What is CRO and how does it play a role in SEO and PPC?” This interview was conducted by Steve Fretzin for The Origination Station, the …
Video: How important is having a mobile-friendly website for SEO?
Matt answers the question “How important is having a mobile-friendly website for SEO?” This interview was conducted by Steve Fretzin for The Origination Station, the top business development e-training for …
Video: What are some SEO tactics to drive organic traffic?
Matt answers the question “What are some SEO tactics to drive organic traffic?” This interview was conducted by Steve Fretzin for The Origination Station, the top business development e-training for …
Video: What mistakes do Attorneys make on their blogs?
Matt answers the question “What mistakes do Attorneys make on their blogs?” This interview was conducted by Steve Fretzin for The Origination Station, the top business development e-training for attorneys. …
4 Factors That Influence Link Value
Links play a significant role in Google’s search algorithms. So much so, that Google said links were among the top 2 ranking factors, next to content (third being RankBrain). Not all links are created …
Ice Nine Online & Google Event Recap: Smarter Customer Insights
Ice Nine Online hosted a Google Partners Connect event on May 4th. The topic of the event was using smarter customer insights to improve your digital marketing. Below is a …
Why is SEO Important?
The question of why SEO is important for businesses gets asked a lot. You may have heard the term “SEO” from your colleagues and other business owners about why it …
A Simple Explanation of Long-Tail Keywords
Keywords are an extremely important part of search engine optimization and marketing, but what is a long-tail keyword and why are they important? First, a keyword (in the context of …
Everything You Need to Know About Google’s ‘Mobilegeddon’ Update
Google has announced, “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will …
The Current State of SEO
Technology is changing and so is SEO. The advancement of technology has changed the way we consume content online. Data from pewinternet.org shows that in 2013, 60% of mobile phone …