Google Analytics is a powerful platform to analyze your website’s traffic data, however creating custom dashboards to track key metrics requires a lot of know-how and time. However, there’s a way to track the important data for your site without being …
Why is SEO Important?
The question of why SEO is important for businesses gets asked a lot. You may have heard the term “SEO” from your colleagues and other business owners about why it is beneficial for websites, but probably don’t know exactly how …
Everything You Need to Know About Google’s ‘Mobilegeddon’ Update
Google has announced, “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results.” This is …
The Current State of SEO
Technology is changing and so is SEO. The advancement of technology has changed the way we consume content online. Data from pewinternet.org shows that in 2013, 60% of mobile phone users use their phone to access the Internet. In 2015, …
6 Things You Should Not Do When Starting Your Company’s Blog
1. Be shy. Tell your friends on Facebook, send out a tweet to your followers, and share the news with your Google circles. If you have a soapbox lying around, get on it and shout! Now’s not the time to …
3 Things I’ve Learned Doing SEO for Enterprise Companies
Doing SEO for enterprise companies has a slew of benefits and challenges compared to smaller companies. The basic on-page SEO factors are always there, regardless of what website you are working with. The main difference comes from understanding how search …
SEO Basics: 10 Essentials When Optimizing Your Site
1. Perform long-tail keyword research to identify the ideal keywords for SEO optimizations. A “keyword” is any word or phrase that someone types in to a search engine. The backbone of an effective SEO strategy is to identify the high …
Actual SEO Client Results
Above are actual results for a small business client after taking my 2.5 hour SEO/SEMTraining Class. With this particular client I stressed keyword research to find the optimal keywords to use in SEO, back-end SEO optimizations, and content improvement and …