I woke up to good news this morning! Google sent me a message that Ice Nine Online has earned a new Google Ads specialization for “expertise and sustained client performance in display advertising.” This matches nicely with our other specialization in …
Digital and SEO Trends in 2017
It’s already a new year, which means that if you aren’t refreshing your online properties year-round, now is the time for an update. Your customers are using new technology to access information on the Internet and their expectations for how they …
Native Virtual Reality Support Arrives on WordPress!
WordPress users now have the ability to upload and share VR and 360-degree content right from their WordPress websites. WordPress VR support is important, as it will allow bloggers and website administrators to play around with the technology via the …
Everything You Need to Know About Google’s Big “Possum” Update
Google quietly rolled out its new “Possum” update on September 1st 2016, affecting a whopping 64% of local search engine results pages (SERPs). Evidence points to this being an incremental roll out with more changes on the horizon. The Possum …
My Top 5 Business Books – Matt Chiera
#5: The Pumpkin Plan, Mike Michalowicz I used this book as an initial guide when I started Ice Nine Online. The idea here is that you approach your business like a farmer would approach growing prize-winning pumpkins. Michalowicz outlines an actionable …
Video: How important is video to SEO and PPC?
Matt answers the question “How important is video to SEO and PPC?” This interview was conducted by Steve Fretzin for The Origination Station, the top business development e-training for attorneys. Transcript: Steve: Now Matt we have talked about Search Engine …
Video: What is SEO and PPC?
Matt answers the question “What is SEO and PPC?” This interview was conducted by Steve Fretzin for The Origination Station, the top business development e-training for attorneys. Transcript: Steve: Welcome everyone to Origination Station. My name is Steve Fretzin, I …
Ice Nine Online & Google Event Recap: Mobile Madness
Ice Nine Online hosted a Google Partners event on 9/28 at TechNexus in Chicago. We did a little networking, ate some Stan’s Donuts, and watched a live-stream presentation from Google’s Mountain View, CA headquarters. Below is a recap of the …
Video: What is CRO and how does it play a role in SEO and PPC?
Matt answers the question “What is CRO and how does it play a role in SEO and PPC?” This interview was conducted by Steve Fretzin for The Origination Station, the top business development e-training for attorneys. Transcript: Steve: Something that …
Video: How does one get value from Google Ads on Google?
Matt answers the question “How does one get value from Google Ads on Google?” This interview was conducted by Steve Fretzin for The Origination Station, the top business development e-training for attorneys. Transcript: Steve: One of the things that you …