Success in advertising is all about finding the right place to connect with your target audience. And, when you are talking about developing B2B leads, it’s hard to think of a better place than LinkedIn. It’s a platform that’s all …
Competitor Analysis Makes You Better At Digital Marketing
I really love performing competitor analysis for Ice Nine Online’s clients. It’s amazing how much publicly available information you can find about a company’s digital marketing tactics if you know where to look. Competitor analysis is a great way to …
Ice Nine Online Rated as a Top 3 Advertising Agency in Chicago by Three Best Rated
We’re thrilled to announce that Ice Nine Online has been rated as one of the Top 3 Advertising Agencies in Chicago by Three Best Rated! Three Best Rated® was created in 2014 with the simple goal of finding the top …
Ice Nine Online Wins at the Annual Web Excellence Awards Competition!
Geneva, Switzerland – January 10, 2022 – The Web Excellence Awards, a leading international interactive web awards competition, has announced the 5th Web Excellence Awards winners to highlight this year’s “best of the best” in web design and development. Ice …
Tactics: A Repeatable SEO Tactic to Get More Google Traffic to Your Website
Here’s a quick, easy, and repeatable process to get more Google traffic to your website: 1. Open Google Search Console for your website. 2. Go to the “Performance” tab. 3. Toggle on the “Average Position” selector. 4. Click on the …
The 10 Items Every A/E/C Company Should Include on Their Website
A well-built website is a crucial marketing tool for architecture, engineering, and construction companies. Prospective customers will look at it as they consider working with you. Potential new hires will check it out when deciding whether to apply at your …
How to Build SEO Backlinks for B2B Companies
There’s a lot to learn when it comes to SEO. If you allow yourself to go down a rabbit hole of ideas and opinions on this topic, you’ll be left with plenty of confusion and an endlessly long list of …
5 Ways A/E/C Companies Can Outshine Competitors on LinkedIn
The popularity of LinkedIn needs no introduction. As the go-to social network for professionals in virtually every industry, LinkedIn boasts hundreds of millions of active users. The appeal of this platform for both individuals and companies is directly tied to …
The Comprehensive Guide to Rebranding Your Company Online
So you’ve decided to rebrand your company. To keep your SEO value, retain your audience, and not confuse your customers and staff there are a few things that need to happen. This post covers important items to implement prior to …
What is “Direct” Traffic in Google Analytics?
Google Analytics defines “direct” traffic as website visits that arrived on your site either by typing your website URL into a browser or through browser bookmarks. However, that really isn’t the full story. It could be people manually typing your …