If you’re a digital marketer or SEO professional looking to dig deeper into your website’s search performance and gain actionable marketing insights, Regex in Google Search Console (GSC) is a powerful, often underused feature. While GSC provides a solid overview …
GEO vs. SEO: Defining the Boundaries of Generative Engine Optimization
For decades, SEO professionals have tuned websites and brand ecosystems for crawlers, link graphs, and ranking algorithms. Now, millions of users receive answers directly from large language models (LLMs) and retrieval-augmented AI systems. This has given rise to a new …
Recent Ice Nine Online Client Reviews
Ice Nine Online is rated very highly, with a 4.8/5 aggregate score across Google, Clutch, and UpCity reviews. We give our best to our clients. These are some of our favorite recent client reviews: “The Ice Nine Online team exceeded …
Google’s Latest AI Search Guide: What SEO & Content Marketers Need to Know
Google recently released an updated guide on the “Top ways to ensure your content performs well in Google’s AI experiences on Search.” For SEO professionals and content marketers, this is an important signal about where search is heading. AI Overviews …
GEO Playbook: Optimizing Content for Google’s AI Overviews and AI Mode
This AI-Search Optimization Playbook provides a clear set of action items designed to align your website’s content and technical infrastructure with Google’s AI Overviews and AI Mode. As Google’s search functionality transitions from traditional deterministic ranking to probabilistic LLM-driven retrieval …
Optimizing Websites for AI Large Language Models (LLMs)
ChatGPT has over 200 million weekly active users, doubling its user base since last fall. With large language models (LLMs) like OpenAI’s ChatGPT gaining popularity, the search marketing landscape is undergoing a shift. These AI systems are changing how information …
GPT Models Walk Into a Bar…
One writes a blog post. One solves a math proof. One draws a chart. Who’s who? Let’s break it down with a quick, practical guide to what each OpenAI model does best—so you know exactly which one to turn to …
Ice Nine Online Earns 2025 MUSE Gold Award for Digital Excellence!
If you’re new to us, welcome! We’re Ice Nine Online, a Chicago-based digital marketing agency that specializes in custom WordPress websites, SEO, and paid online advertising. We’ve been building digital experiences since 2014, and we pour everything we’ve got into …
SEO Trends in 2024: AI, Zero-Click, AEO, Topical Authority, Authenticity, Authorship, Oh My!
In 2024, the SEO landscape is shaped by technological advancements (especially as it relates to AI) and shifting user behaviors. Digital marketers and businesses must adapt swiftly to remain competitive and effective. This comprehensive guide delves into key SEO trends …
Managing Online Reputation: Proven Tactics to Overcome Negative Content for Businesses
Your online reputation is a pivotal business asset. Negative content on the web can significantly impact your brand and profitability. This guide provides tactics to manage and remove negative online content, safeguarding your business’s digital reputation. Jumplinks: 1. Recognize the …