Local businesses can’t afford to ignore the power of Local Search Engine Optimization (SEO). SEO has changed quite a bit over the last few years. There are new strategies and tactics to explore, especially with the rise of AI and …
Ice Nine Online Wins at the 2023 Web Excellence Awards!
The Web Excellence Awards, a leading international interactive web awards competition, has announced the 6th Web Excellence Awards winners to highlight this year’s “best of the best” in web design and development. Ice Nine Online was selected as the Web …
Why WordPress is a Great Choice for Your Company Intranet
When considering building an intranet for your company, there are a myriad of options available to you. Yet, one name that you might not have immediately considered for this purpose is WordPress. Known for its prowess in the website, blogging, …
Amazon Marketing Strategy FAQs for 2023
As the digital marketplace continues to evolve and expand, understanding the intricacies of Amazon’s marketing strategy for 2023 is more critical than ever for businesses aiming to thrive in this fast-paced ecosystem. In this blog post, we will demystify some …
How to Project ROI for B2B Digital Marketing Lead-Gen Campaigns
Projecting ROI (Return on Investment) for a B2B (Business-to-Business) lead generation digital marketing engagement involves a mix of historical data, industry benchmarks, and calculated projections based on your specific marketing strategy and goals. Here’s a step-by-step guide on how to …
SEO and PR: How to Establish a Symbiotic Relationship
The landscape of digital marketing is rapidly evolving, and at its intersection lie two powerful channels: Search Engine Optimization (SEO) and Public Relations (PR). Although the connection between the two might not be immediately apparent, they intersect in more ways …
How to Choose the Best Digital Marketing Agency in Chicago
There’s a saying in the marketing world that goes, “Ignoring online marketing is like opening a business but not telling anyone.” You need people to know about your business if you want to stay in business. At the same time, …
Why WordPress is a Great Fit for Building Progressive Web Apps Like Customer Portals and Intranets
Progressive Web Apps (PWAs) are transforming the way businesses and organizations interact with their users, offering seamless experiences that combine the best of web and mobile applications. Whether you’re building a customer portal for personalized user engagement or an intranet …
Adapting to Google’s AI: Predictions from a Seasoned SEO
In the constantly evolving world of online search, Google continues to push boundaries by leveraging the power of artificial intelligence (AI). In Google’s I/O 2023 presentation, they showcased the latest iteration of Google’s generative AI-enabled search (ahem, question-and-answer) engine. How will …
Why WordPress CMS Reigns Supreme for SEO-Optimized Websites
If you’ve ever built a website, you’ve probably heard of WordPress. It’s the most popular content management system (CMS) in the world, with over 40% of all websites built on the platform. But what is WordPress, exactly? How does it …