About the Author

Matt Chiera

Matt Chiera is the Founder and Principal Consultant at Ice Nine Online. Since establishing the company in 2014, he has been instrumental in helping clients generate millions of dollars in revenue through digital marketing. Matt is deeply involved with clients on a day-to-day basis, adopting a consultative and educational approach. Before Ice Nine Online, Matt held director-level marketing roles. His extensive expertise is also shared through his experience teaching digital marketing strategy and tactics at the Tribeca School’s Digital Professional Institute. Additionally, Matt is the author of "Digital Marketers Sound Off," which has ranked as the #1 book in the Web Marketing category on Amazon. Matt received formal training in digital marketing and communications at the prestigious University of Chicago.

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Google decreases office productivity, gives credit to Rubik’s Cube.

In Cool Web Stuff by Matt ChieraMay 19, 2014Leave a Comment

Today Google changed their global homepage to celebrate the 40th anniversary of the Rubik’s Cube, changing their logo to an interactive 3-D Rubik’s Cube. The technology behind the Google latest time-sucker is actually very impressive – utilizing CSS, Google’s engineers …

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Is the Future of Mobile Advertising in Apps?

In Advertising by Matt ChieraMay 5, 2014

Users spend, on average, 82% of their mobile minutes with apps and 18% with web browsers. There’s no doubt apps are a powerful tool to generate brand engagement. Red Bull has released free games to engage and communicate with customers, …

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How to get the most out of your website developer (before you hire them)

In Web Business Tips, Web Design and Development by Matt ChieraApril 19, 2014

1. Outline the basic structure of your website. This doesn’t have to be more than a Word document including a list of the pages on the site and your estimated user flow (what pages you want the user to visit …

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